USC to compete on The Price is Right’s college rivals special


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To kick off Thanksgiving break in true holiday and school spirit, The Price is Right will air its annual college rivals Thanksgiving episode, where USC will take the hot seat against Notre Dame.

Currently hosted by Drew Carey, The Price is Right is a classic televised game show where contestants compete in games that test their knowledge of consumer goods and pricing in hopes of winning prizes that include luxury cars and paid vacations. The show’s college rivals episode follows the same format, except the four contestants consist of two college rivals and the audience is filled with spirited students and alumni from the represented schools. All four contestants bid on the prize presented; the winner joins Carey on stage and the contestant from their rival college returns to their seat in the audience. If contestants on stage lose their pricing game, the contestant from the rival school wins $1,000.

USC’s contestant is Alexis Bradby, a senior majoring in media arts and practice. Bradby is a resident assistant at Parkside Arts and Humanities Residential College, through which she heard about the opportunity to be on the show.

“CBS reached out to USC looking for 15 participants to be part of a special episode: The Price is Right’s college rivals special,” Bradby said. “The Residential Education office received the notification, and they held a lottery among interested RAs to find the 15 participants.”

Bradby, however, wasn’t only drawn to the show for the sake of being on television; competing held emotional value for her, too.

“I’ve watched The Price is Right since I was a little girl with my baby-sitter who has since passed away,” Bradby said. “From a young age, I’ve had a love for the show, and, like most people, when watching the show at home, I was always like, ‘I could do that.’”

Bradby’s appearance on The Price is Right won’t be her first time competing on a gameshow either. In the past, she’s attended Let’s Make a Deal as an audience member twice, which she enjoyed “especially for the costumes and Wayne Brady.”

When commenting on her overall takeaways as a contestant on the show — without giving away any details of the episode’s outcome in adherence to her confidentiality agreement — Bradby reflected on her demanding, but rewarding experience.

“Pre-production is very tiring and takes the majority of the time,” Bradby said. “You have to wait several hours before the show begins, and you want to be high energy the whole time, which makes the process exhausting … [But] The Price is Right is a really fun show to watch or attend as an audience member. It’s really big on community because everyone is rooting for each other to win.”

Alongside Thanksgiving preparations, USC students and alumni are encouraged to tune into CBS on Nov. 22 at 10 a.m. to cheer on their fellow Trojan as she competes against a Notre Dame student for cash prizes, school pride and bragging rights.

Add some pumpkin pie into the equation and this episode is a holiday treat you won’t want to miss.

CORRECTION: A previous version of this article stated that Bradby had competed on Let’s Make a Deal twice. She actually attended the show as an audience member. The Daily Trojan regrets this error.