Posts

Branding extends to products, cookbooks


Anyone with a genuine passion for food keeps a list of dream restaurants. If you love food, New York’s Momofuku Ko, Berkeley’s Chez Panisse and Tennessee’s Blackberry Farm are all gastronomic temples to which you’ve probably longed to pilgrimage. And if you’ve never heard of these restaurants, you will soon. That’s because these are three […]

Cooking at home reclaims its appeal


For years, the restaurant industry has trended toward wholesome dining: locally sourced foods with rustic presentations. The effect is meant to comfort the diner through “organic” eating, a reminder of a simpler era of literal farm-to-table meals that most diners have probably not experienced. And nothing gets much more wholesome, or comforting, than a true […]