THAT’S FASHION, SWEETIE
A head full of thoughts and hair
Hair has become a powerful form of self-expression and outfit curation.
Hair has become a powerful form of self-expression and outfit curation.

Hair is a funny thing. It can make or break an outfit, become a signature part of you or be a new way to experiment. But the nature of hair as a topic and its physical make-up is so delicate.
Especially for those with long hair, we’ve had to learn how to take care of it beyond the basics of shampoo and conditioner. Whether it’s understanding that hair is the most brittle when it’s wet or the different kinds of hair brushes, it seems that when I take one step forward in proper hair care, I learn about three more things I do wrong.
Beyond proper oiling, twisting, braiding and rolling, people’s relationships with hair are sacred. I’m sure I don’t need to bring up that one bad haircut we’ve all had. I personally have the memory burned into my brain of when I decided to cut my hair short, hated it and cried in the bathroom tugging at my hair as if it would magically grow back, pausing in between sobs to tell the staff that I loved it.
However, proper hair care and knowledge of it, by ourselves and professionals, continues to differ not only according to the type of hair we have but also in our relationships with life and ourselves.
There is a popular theory on TikTok that when you fall in love or leave a situation that is draining you — whether it is a relationship, job, sport or what have you — your hair’s health reflects it. Maybe it’s a placebo effect, but I have found it to be true. Since coming to California and eventually meeting my boyfriend, my hair has never been as curly, long, shiny or healthy.
It’s so silly, isn’t it? How something we are born with — and stays with us almost our whole lives — continues to be such a point of anger, frustration, sadness and joy. Every shift in color, shape, length and style can change what we look like and who we are.
And yet, the one thing I could never figure out was how to style it in those creative ways I would see on Pinterest or on the runway.
During volleyball season, I loved watching the girls do their signature hair, even getting to help once in the rituals of braiding, twisted buns and bows. The process of styling, although an arm workout, can be so therapeutic and nostalgic.
Although hair sculpting has been a historic medium, popularized by contemporary hair artists like Laetitia Ky and Nikki Nelms, the trickle-down effect into social media has meant that slick backs have been upgraded to knots, while hair parts are shifting from middle to side parts. Even simple braids have been upgraded as users incorporate ribbon, charms or cultural wrappings to accessorize their hair rather than their outfits.
Where I have been most taken by surprise, though, is the rise of the bedhead for women.
No, I don’t mean that we’ve boycotted the hairbrush. But suddenly, the frizz and abstract shaping that our countless oils have tried to get rid of are suddenly on the runway and intentionally created for the streets.
Prada first went viral for this in their most recent runway show. In their Fall/Winter 2025 ready-to-wear show, the models wore loose ponytails, floating bangs or had chunks of hair matted and tangled between necklaces and earrings.
While some fans quickly cracked jokes, others commented on how it reflected a transition of celebrity and luxury from unattainable statuses to the more approachable and achievable execution. While professionals made these strategic flyaways, the medium between the runway of Prada and the concrete of Figueroa is the revamp of the Olsen tuck.
Embracing the wind to give volume, tease and tangle, the Olsen tuck styles your hair as your day goes by according to how your hair is in its state when leaving the house. Named after the Olsen twins, the tuck is simply when your hair is left inside your sweater, jacket, scarf or what have you. Instead of pulling out your hair to give it a shake, it frames your face through the innocent pumpkin-bubble shape forming at your ears until it slowly blooms out of captivity.
Suddenly, our faces blossom like a flower through the foliage of hair, allowing us to become the centerpiece of each ensemble. It softens the stress of our outfits and the vision remains fresh throughout the day, knowing that our hair allows us to become the outfit rather than the curator, performer and executioner.
Whether it is a couple hundred thousand strings in our clothes or growing from our heads, it is so simple, and yet so easily misunderstood. What an incredibly amorphous, mythical and ethereal mystery, don’t you think?
Hadyn Phillips is a senior writing about fashion in the 21st century, spotlighting new trends and popular controversy in her column, “That’s Fashion, Sweetie,” which runs every Wednesday.
We are the only independent newspaper here at USC, run at every level by students. That means we aren’t tied down by any other interests but those of readers like you: the students, faculty, staff and South Central residents that together make up the USC community.
Independence is a double-edged sword: We have a unique lens into the University’s actions and policies, and can hold powerful figures accountable when others cannot. But that also means our budget is severely limited. We’re already spread thin as we compensate the writers, photographers, artists, designers and editors whose incredible work you see in our paper; as we work to revamp and expand our digital presence, we now have additional staff making podcasts, videos, webpages, our first ever magazine and social media content, who are at risk of being unable to receive the support they deserve.
We are therefore indebted to readers like you, who, by supporting us, help keep our paper independent, free and widely accessible.
Please consider supporting us. Even $1 goes a long way in supporting our work; if you are able, you can also support us with monthly, or even annual, donations. Thank you.
This site uses cookies. By continuing to browse the site, you are agreeing to our use of cookies.
Accept settingsDo Not AcceptWe may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.
Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, refusing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.
We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.
We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.
These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our website and application for you in order to enhance your experience.
If you do not want that we track your visit to our site you can disable tracking in your browser here:
We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.
Google Webfont Settings:
Google Map Settings:
Google reCaptcha Settings:
Vimeo and Youtube video embeds:
The following cookies are also needed - You can choose if you want to allow them:
