TikTok music is — and should be — good
It’s popular for a reason and is launching the new generation of artists.
It’s popular for a reason and is launching the new generation of artists.

What’s your top song of the year? And don’t tell me it’s something you found “before it blew up” or that it’s “underground.”
People have placed too much pride in being “niche” while unfairly criticizing songs made popular on apps like TikTok — almost making it a personality trait. Immediately, songs that blow up on TikTok are deemed overrated and counted against someone’s music taste. But the truth is, most of these songs become popular for a reason.
It’s not a mere accident that they end up consuming our For You pages and are in every other video we see. They resonate with us, and that’s exactly what makes them good.
TikTok has become a tool for music discovery and exposure. Luminate, an entertainment data and insight company that reports annual music impact, publishes that 84% of songs that entered the Billboard Global 200 in 2024 went viral on TikTok first. The global charts show how TikTok has transcended music beyond geographic barriers and constraints.
Instead of relying on the radio, TikTok users are now the catalyst — deciding who takes over the global music charts. A short clip can snowball into thousands of videos, echoing that song. It’s not artificial popularity — it’s shared exposure.
And yes, it becomes repetitive to hear it replay every other minute. Those 15-second clips get dull, but it doesn’t necessarily make them bad.
Imagine the tracks that defined your past: songs in the background of late-night drives, evening strolls and watching sunsets. At the time, maybe they felt monotonous. Now, they act as nostalgic time capsules: songs that can transport you back to fond memories.
And I’ll admit: listening to “Mystical Magical” by Benson Boone will make me disgustingly nostalgic and joyous as I reminisce about this past summer. In a similar vein, TikTok songs act as markers of specific moments: a friendship, a season or a phase of your life.
Rather than blaming the algorithm, listeners should recognize that TikTok is one of the most accessible platforms for small artists to jumpstart their careers and connect with a larger audience. They no longer need industry support or record labels to be heard. This kind of upward mobility in the music industry used to be close to impossible.
This year, Olivia Dean’s music has flooded social media. Clips of songs from her album “The Art of Loving” have been in “get ready with me” videos, aesthetic montages and edits of your favorite TV show ships. However, her rise to fame isn’t out of the blue. Her first break came at 18 years old as she became a background vocalist for Rudimental, and now she’s a winner in the Best New Artist category.
With TikTok’s support in spreading exposure to her album, she’s captured everyone’s attention with her warmth and idyllic energy — a presence that deeply resonates with people. Some claimed that her contagion was purely because a majority liked her music on TikTok, reducing her success down to an insubstantial algorithm. However, her songs narrate the heartfelt love shared by everyone. While TikTok helped, it didn’t manufacture how drawn we became to her music — it amplified it.
TikTok revives and gives songs a second life while simultaneously supporting tracks currently released by artists. This algorithm is the only reason I found “Peace” by Elle Coves — one of my most coveted songs.
Critics argue that TikTok reduces songs to a mere 15-second hook, preventing listeners from fully indulging in a song. But choruses exist as exactly that.
Luminate reports that 68% of U.S. TikTok users are more likely to pay for a music-streaming service than the U.S. general population. Users are exposed to different clips of songs, which contribute to their music activity outside of the app, since they most likely are interested in listening to the full song after initial exposure via TikTok.
These sound bites and chorus hooks influence users into streaming the songs on other platforms. The difference isn’t that songs are being reduced to a short clip; it’s the speed at which songs are being consumed — we discover songs faster.
When a song trends, it acts as a shared language. People across cities use the same audio to tell different stories while feeling those same emotions. On campus, students bond over a breakup, a joke and political commentary that all become tied together by one soundtrack. Music grows to become more participatory rather than passive and digested.
Rejecting TikTok music as overrated and boring feels less like a critique of its quality and more like hostility against its accessibility. When everyone can access and enjoy a song, it stops feeling exclusive to you. But music was never meant to be enjoyed in this way. It’s always been meant to connect.
So, instead of rolling your eyes and complaining about the next viral song, consider why it’s caught on with people. Maybe it’s catchy, or maybe it captures a universal feeling in our human experience. Maybe it’s just fun, and maybe that’s enough.
The best songs aren’t defined by their popularity or lack thereof. They’re defined by how many people feel them.
We are the only independent newspaper here at USC, run at every level by students. That means we aren’t tied down by any other interests but those of readers like you: the students, faculty, staff and South Central residents that together make up the USC community.
Independence is a double-edged sword: We have a unique lens into the University’s actions and policies, and can hold powerful figures accountable when others cannot. But that also means our budget is severely limited. We’re already spread thin as we compensate the writers, photographers, artists, designers and editors whose incredible work you see in our paper; as we work to revamp and expand our digital presence, we now have additional staff making podcasts, videos, webpages, our first ever magazine and social media content, who are at risk of being unable to receive the support they deserve.
We are therefore indebted to readers like you, who, by supporting us, help keep our paper independent, free and widely accessible.
Please consider supporting us. Even $1 goes a long way in supporting our work; if you are able, you can also support us with monthly, or even annual, donations. Thank you.
This site uses cookies. By continuing to browse the site, you are agreeing to our use of cookies.
Accept settingsDo Not AcceptWe may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.
Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, refusing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.
We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.
We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.
These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our website and application for you in order to enhance your experience.
If you do not want that we track your visit to our site you can disable tracking in your browser here:
We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.
Google Webfont Settings:
Google Map Settings:
Google reCaptcha Settings:
Vimeo and Youtube video embeds:
The following cookies are also needed - You can choose if you want to allow them:
