Marshall to push six-year global plan
The business school’s strategic plan is set to be released this fall after the previous plan ended.
Tag Archive for: deborah macinnis
Not your everyday business school
USC’s Marshall School of Business’s research efforts expand well beyond the practical application of a business education.
Study brands students with skewed priorities
A study on brand-name attachment should make students re-examine priorities.
People attached to brands, USC research finds
Apple and USC were some of the brands that created strong emotions in study subjects.